LV3700 1080P LED TV
Discover a TV that can deliver entertainment like you want it, and so much more. Get superior picture quality, in 2D and LG Cinema 3D, with the LED display technology from LG. Even better, with almost unlimited entertainment options and apps from LG Smart TV*, you get all you can handle and then some–instantly.
THE EASIEST ACCESS TO LIMITLESS CONTENT.
LG Smart TV lets you access a limitless world of entertainment in a way that's easier and more fun than ever before. It's smart made simple.
We put all your LG Smart TV entertainment—from apps to streaming video to live TV—all in one place, and just how you want it.
Our LG Smart TV has a smart way to control it. The Magic Motion remote is easy to use, with intuitive point-and-click control and just five buttons.
YOU WON'T BELIEVE YOUR EYES.
Tired of dark scenes or dull colors? LG's LED technology provides a slim profile and delivers amazing brightness, clarity and color detail, as well as greater energy efficiency compared to conventional LCD TVs.
DOUBLE THE DETAIL.
This stunning picture is the reason you wanted HDTV in the first place. With almost double the pixel resolution, Full HD 1080p gives it superior picture quality over standard HDTV. You'll see details and colors like never before.
CUT LOOSE WHEN YOU'RE
Getting your LG broadband–enabled TV connected to online contest is easy when you are WiFi Ready. If you have existing wireless broadband, setting it up is simple and you don't need to worry about messy wires.
MAKE DIGITAL DEVICES COMPATIBLE.
To build a digital network, you need digital devices. That's obvious. But unless those devices are compatible, it won't be much of a network. DLNA Certified devices work together.
SAVE MORE THAN ENERGY.
Earning the ENERGY STAR means a product meets strict energy efficiency guidelines set by the US Environmental Protection Agency and the Department of Energy. For TVs, it means they save energy both in standby and active (when they're on) modes. ENERGY STAR–qualified TVs use about 30% less energy than standard units.
FIND THE PERFECT PICTURE.
Get easy self-calibration with on-screen reference points for key picture quality elements such as black level, color, tint, sharpness and backlight levels. Take the guesswork out of picture adjustments with this simple-to-use feature. It's not actually magic, but it will sure seem that way.
VIEW IT IN THE RIGHT LIGHT.
Let your TV do the adjustments for you. Intelligent Sensor automatically optimizes the picture to the lighting and color conditions in the room for a more enjoyable viewing experience.
LG's ISFccc Ready HDTVs contain the detailed standards necessary for professional calibration of brightness, contrast, tint, sharpness, color levels and much more to meet local lighting conditions for both daytime and nighttime viewing. Settings are added to preset modes for easy access from your LG remote.
* Wireless Internet connection & certain subscriptions required and sold separately. The Magic Motion Remote does not come equipped wtih all LG Smart TV enabled TVs and a separate purchase may be required. The Hulu Plus service is available via a firmware update. The LG web browser does not support Flash 10 or HTML 5, therefore, access to certain web content may be limited or unavailable.